Thursday, November 21, 2013

Networking with Industry Professionals

After volunteering with The Recording Academy in New York City, I recently attended a networking event- GRAMMY Professional Development Event: SPEED NETWORKING where I met music industry executives. When I volunteered for Grammy Camp: Basic Training and the networking event, it occurred to me that it is not only about meeting with people that’s critical in a creative industry like this one, but gaining a different perspective.

The networking event I attended focused on A&R and creative professionals and departments, however, I learned a lot and that information could be applied to Marketing/Social Media Publicity. For example, one of the presenters stated that fewer and fewer demos are not being sent in to A&R departments instead potential recording artists are promoting themselves via social media (Twitter and YouTube).  So, as I was listening and taking notes on the presenters, I wondered, could an A&R department hire a social media talent scout, that researches and listens to the hundreds of artists demos presented on on-line? If demos are not being sent in the “traditional” way, then maybe making a few slight changes could make big impacts.

I enjoyed GRAMMY Professional Development Event: SPEED NETWORKING and volunteering for Grammy Camp: Basic Training. I would highly recommend the networking event; below is a link to the Recording Academy’s webpage.


No comments:

Post a Comment